The Beginning

Anette Nordrup started GRO due to the fact that she could not find the colors she dreamt of buying for her little boy. 20 years ago the Baby and Children's wear industry was much different from now. There were a wide range of light blue and light pink items but Anette was searching for other colors. She dreamt of Navy, Grey, Brownish colors for her son. One day her childhood friend came to visit and introduced Anette to Frame prints. With this simple technique Anette now started developing her own prints and GRO became live.